Airline Archives - CHILLI PEPPER

Airline Brand Loyalty

Airline Loyalty Programmes: British Airways – Executive Club

In today’s globalised world, travel is more than just moving from one place to another; it's an experience – and flying is an integral part of that experience. The most experienced travellers know the perks of Airline Loyalty Programmes. Whether…

Nicci Sheils26th November 2024

Airline Loyalty

Airline Loyalty Programmes: Aer Lingus AerClub

The airline industry was the first to practice loyalty by offering frequent travellers free flights when Western Direct Marketing pioneered the first Airline Loyalty Programme for United Airlines just over 50 years ago, in 1972. Non-US based airlines were initially…

Nicci Sheils11th October 2024

Advocacy Airline Brand Loyalty Loyalty Rewards Programme

The Power of Kids Loyalty Programmes

As adults, we’re so used to belonging to a range of Loyalty Programmes that recognise and reward our brand loyalty. Kids Programmes, when done ethically and purposefully, have the power to create brand connections from a very young age, that…

mickbrady15th April 2024

Airline Loyalty

Up, Up and Away

Frequent flyer programmes have been helping to wing us around the globe for more than 30 years. Now, airlines are switching their programmes from ‘miles travelled’ to ‘money spent’ in droves. We look at three of the biggest airline Loyalty…

mickbrady6th May 2019

Airline

Airline Loyalty Programmes: British Airways – Executive Club

Airline Loyalty Programmes: Aer Lingus AerClub

The Power of Kids Loyalty Programmes

Up, Up and Away

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