Chilli Pepper and Zahra Media Group have merged their expertise to create Ireland’s only dedicated loyalty magazine, All About Loyalty. The magazine is essential reading for loyalty, retention and content innovators everywhere, who are looking to retain their existing customers and drive more loyalty from them.
All About Loyalty promises to bring you up to speed with the ever changing world of loyalty and most importantly helps to join the dots between customer loyalty and custom content which is proven to increase brand loyalty by up to 32%.
With many businesses in Ireland moving towards developing stronger retention and loyalty strategies, the magazine is here to help you keep abreast of trends, strategies and metrics from around the globe. As a result, All About Loyalty has interviewed some of the leading global brands to gain an understanding of the strategies that they use to gain customer loyalty. These include, Red Bull, L’Oreal , Bentley, Porsche and American Express to name a few.
All About Loyalty is the anablog* of loyalty and retention innovators everywhere,